The reason Fox News is so affective in their spreading their news to the mass is their affective use of the lower tv summary banner on their TV screen. And their affective use of understanding their viewers are not standing direct of the TV nor have access to the audio. MSNBC news does not.

I don’t watch cable news. But I am at the gym today and I have 3 Fox News on the TV. I turned one tv to MSNBC and I notice two very big difference. Fox uses the lower TV summary banner to summarize the point they want their viewers to take away. they refresh that banner to which ever topic is being discussed to get their “outrage” thru. Their bullet points on the screen are not crowded. Two points per screen as opposed to MSNBC with 10 power point bullet points. MSNBC do better. Take a few strategies from Fox News production.